In a nutshell:
How does EE express itself online? That was the question we had to answer when we adapted the brand's outdated style guide for a digital audience. I was hired by DARE to provide the words on this project, as well as consultation from a tone of voice perspective.
How does EE express itself online? That was the question we had to answer when we adapted the brand's outdated style guide for a digital audience. I was hired by DARE to provide the words on this project, as well as consultation from a tone of voice perspective.
Role:
Copywriter
Copywriter
Key Achievement:
I was responsible for editing, crafting and writing all written components - ensuring the copy complemented the new designs made by DARE's creative team.
I was responsible for editing, crafting and writing all written components - ensuring the copy complemented the new designs made by DARE's creative team.
Credits:
Agency - DARE
Art Direction - DARE creative team
Agency - DARE
Art Direction - DARE creative team