In a nutshell: 
We were asked to create a brand new global platform for Knorr - providing the food giant with a consistent (and bilingual) digital experience. Alongside traditional product content, the website included recipes, videos, and profiles for Knorr's dedicated team of chefs. 
Role: 
Editorial Copywriter / ToV development
Key Achievement: 
Alongside the Head of Copy, I helped set the brand tone - crafting several editorial articles for site launch. This content was localised and reproduced across the globe, acting as a benchmark for other copywriters.
Credits:
Agency – Huge
Creative Director – Andy Thomas
Art Direction – Gary Delvin
Design – Howard De Smet
Head of Copy – Trak Elis-Hill
Back to Top